Guest Author: Anonymous
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Dr. Alexa Lamm wrapped up a two day workshop which brought hundreds of international scholars, students, and animal producers together in Houston, Texas as a part of the International Livestock Congress at the Houston Livestock Show and Rodeo. Numerous speakers shared the importance of audience segmentation, tailoring messages, and speaking to both the heart and…
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After a year of effort the Real Pork Trust Consortium (RPTC) was asked to share evolving consumer perceptions and concerns related to the pork industry at the World Pork Expo. Dr. Alexa Lamm, alongside Dr. Nick Gabler, Dr. Pedro Uriolla, and Dr. Catherine Sanders from the RPTC shared their insights on communicating, training and research.…
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“By incorporating artistic elements into our communication strategies, we can effectively convey complex scientific concepts in a more accessible and compelling manner.” Recently, Emily Dustman had the privilege of leading a thought-provoking professional development session in collaboration with Allison R. Byrd and Dr. Alexa Lamm at the National Agriculture Communication Symposium (NACS) in Atlanta, Georgia.…