Lamm Research
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Dr. Alexa Lamm recently published an article in International Journal of Disaster Risk Reduction titled “Integrating digital infrastructure characteristics of social media and source credibility into the technology adoption model for disaster risk reduction” in collaboration with an interdisciplinary, international team. In this study of social media use a multi-dimensional model was designed based on…
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Health promotion and science communication is a critical part of ensuring rural communities engage in healthy eating and policy is supported that increases access to healthier foods in rural areas. However, little is known on how communication behaviors influence self efficacy related to healthy eating choices. In a recent Lamm Lab study as part of…
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“Reimagining Sustainability: Pioneering Upcycled Foods in Circular Food Systems” is a project focused on improving sustainability by finding ways to upcycle foods within the entire food chain. Project work will include conducting consumer preference surveys and testing strategic communication messages in different formats to determine consumer response to upcycled food ideas. Food waste is an immense…
Posted in: Agricultural Production -
In a world where consumers are becoming increasingly conscious of the environmental consequences of their choices, the food industry faces the challenge of aligning their messaging with evolving consumer values. A recent study published in the journal Sustainability by Rachel Corry, Dr. Jessica Holt, Dr. Alexa Lamm, and Dr. Abigail Borron sheds light on the…
Posted in: Environmental Issues -
Health promotion and science communication is a critical part of ensuring rural communities engage in physical activity and policy is supported that increases access to healthier foods in rural areas. However, many barriers exist that need to be identified and overcome. In a recent Lamm Lab study as part of the Healthier Together project, undergraduate…
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Recent research the Lamm Lab engaged in was just published in Regional Environmental Change focused on transforming challenges into opportunities for a water-secure future. Despite robust policies and substantial support, the diffusion of modern irrigation systems in Iran remains a critical challenge. In this study, I got to partner with an amazing team of global scientists to explore why farmers have…
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Dr. Alexa Lamm, a member of the Protein PACT academic advisory board, recently gave a keynote presentation in San Diego, California at the Protein PACT Summit. She shared how important it is to get to know your audiences, listen to consumers, and meet them where they are to develop trusting relationships over time that will…
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Specialty crop growers are facing a series of challenges that are pushing them to explore new methods of cultivation. With the dwindling availability of fumigants, increasing pest pressure, unpredictable weather patterns, and the need for adaptable production practices, many growers are making a significant shift from traditional in-ground farming to soilless culture. This transition is…
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Allison Byrd and Dr. Alexa Lamm headed to Minneapolis Sept. 17th to kick on the Real Pork Trust Consortium (RPTC). Dr. Lamm presented to a room full of swine producers, veterinarians and pork communicators about the current state of agricultural communications. She also offered tips for increasing trust with diverse audiences using specific strategies including…
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Dr. Alexa Lamm is a participant, and Georgia state lead, for NC1186 – a multi-state research project focused on improving water quality and reducing water use within the landscape and greenhouse industry. The annual meeting was recently held in Cincinnati, OH where Lamm and Kristin Gibson shared their latest research findings related to public opinions…