Batame Research
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A new study by the Lamm Lab has been published in Horticulturae. titled Using the Diffusion of Innovations Theory to Explore U.S. Horticultural Industry Stakeholders’ Adoption of Alternative Substrates. Authors include Dennis Baffour-Awuah, Michael Batame, Dr. Alexa J. Lamm, Dr. Kevan W. Lamm, Dr. Jeb Fields, Dr. James Altland, and Dr. Guilherme Signorini. The study is part of…
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The Lamm Lab participated in the 2026 American Society for Horticultural Science (ASHS) Annual Conference in Dallas, Texas. Michael Batame and Dennis Baffour-Awuah represented the lab throughout the weeklong conference, participating in conference activities and presenting research from the Soilless Substrate Science project. The Soilless Substrate Science project brings together researchers from multiple institutions to…
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Michael Batame represented the Lamm Lab and the University of Georgia sociological team for the Soilless Substrate Science research project at this year’s Cultivate event in Columbus, Ohio. While there, Michael presented updates on the UGA team’s work to date to the project’s Advisory Board. He also presented a poster titled Communicating Peat-Alternative Substrates: Exploring Growers’…
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Join Lamm Lab members Dennis Baffour-Awuah, Gracie Grimes, and Michael Batame as they reflect on their journey from Billings, Montana, where they attended the Association for Communication Excellence (ACE) Conference, to Corvallis, Oregon, for the International Association for Society and Natural Resources (IASNR) Conference in the latest episode of the Agricurious Podcast. They share the…
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Dennis Baffour-Awuah presented research titled Understanding Specialty Crop Growers’ Needs and Communication Preferences for Peat Alternative Adoption at the 2026 International Association for Society and Natural Resources (IASNR) Conference. Concerns about the impacts of peat harvests on climate, biodiversity, and water systems raise questions about sustainability. Researchers and industry stakeholders explore strategies to reduce dependence on peat…
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Oluwafunmilayo Ajiferuke’s research was presented by Michael Batame at the 2026 International Association for Society and Natural Resources (IASNR) Conference titled Communicating the Effects of Per- and Polyfluoroalkyl Substances (PFAS) with the Public to Assist in Environmentally Sound Decision Making. PFAS, often referred to as “forever chemicals,” are persistent environmental contaminants linked to potential risks to…
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At the 2026 International Association for Society and Natural Resources (IASNR) Conference, Michael Batame delivered an oral presentation titled Exploring United States Consumers’ Plastic Use Impact Perceptions and Knowledge: An Audience Segmentation Analysis. The purpose of this study was to apply audience segmentation to knowledge gap theory to identify the characteristics of the general public…
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At the 2026 International Association for Society and Natural Resources (IASNR) conference, Gracie Grimes presented a poster titled Exploring Wine Consumer Latitude of Acceptance of Spotted Lanternfly Management Strategies in Vineyards through the Lens of Social Judgement Theory during the poster session on Monday night. This study explored how wine consumers perceive various management strategies…
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Before heading off to Oregon for the upcoming International Association for Society and Natural Resources (IASNR) conference, members of the Lamm Lab enjoyed a well-earned day of exploration following their presentations at the Association for Communication Excellence (ACE ) Conference in Montana! Gracie spent the day in Yellowstone National Park with her parents, who traveled…
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Lamm Lab members shared research on animal production, meat science, consumer decision-making, and science communication at the Association for Communication Excellence (ACE) Conference, held June 15 – 17, 2026, in Billings, Montana. Through one research poster and two oral presentations, the team explored how communication strategies, social media engagement, music, and personal values influence public…