As the Council for Agricultural Science and Technology (CAST) turns 50, several of their past CAST Borlaug Communication award recipients were asked to discuss past and future efforts. Dr. Lamm shared her thoughts on how CAST can expand their communication efforts to reach and engage a broader audience. Her call to action included placing an emphasis on where people go for information, incorporating science communication experts into every team, rethinking where time is spent on communication efforts and viewing their communication efforts as ever evolving. To read her complete thoughts, check out her (and other CAST Borlaug Award recipients essays) at https://www.cast-science.org/wp-content/uploads/2021/11/CAST-50-Years.pdf.
