{"id":3009,"date":"2026-02-05T09:34:38","date_gmt":"2026-02-05T14:34:38","guid":{"rendered":"https:\/\/site.caes.uga.edu\/lammlab\/?p=3009"},"modified":"2026-02-07T10:33:12","modified_gmt":"2026-02-07T15:33:12","slug":"baffour-awuah-shares-research-exploring-ipm-adoption-challenges-at-s-aaae","status":"publish","type":"post","link":"https:\/\/site.caes.uga.edu\/lammlab\/2026\/02\/baffour-awuah-shares-research-exploring-ipm-adoption-challenges-at-s-aaae\/","title":{"rendered":"Baffour-Awuah Shares Research Exploring IPM Adoption Challenges at S-AAAE"},"content":{"rendered":"\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"766\" height=\"403\" data-id=\"3053\" src=\"https:\/\/site.caes.uga.edu\/lammlab\/files\/2026\/02\/Screenshot-2026-02-06-at-9.30.51-AM.png\" alt=\"Dennis presenting at SRAAAE\" class=\"wp-image-3053\" srcset=\"https:\/\/site.caes.uga.edu\/lammlab\/files\/2026\/02\/Screenshot-2026-02-06-at-9.30.51-AM.png 766w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2026\/02\/Screenshot-2026-02-06-at-9.30.51-AM-300x158.png 300w\" sizes=\"auto, (max-width: 766px) 100vw, 766px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>At the\u00a02026 Southern American Association for Agricultural Education Conference, held January 31-February 3 in Kentucky,\u00a0<a href=\"https:\/\/site.caes.uga.edu\/lammlab\/people\/dennis-baffour-awuah\/\">Dennis Baffour-Awuah<\/a>\u00a0delivered an\u00a0oral research presentation\u00a0from the\u00a0<a href=\"https:\/\/site.caes.uga.edu\/lammlab\/cultivating-tomorrows-orchard\/\" data-type=\"page\" data-id=\"3087\">Cultivating Tomorrow\u2019s Orchard\u00a0project<\/a>, for which the\u00a0Lamm Lab<strong>\u00a0<\/strong>leads the human dimensions research. His presentation was titled\u00a0<em>Adopters\u2019 Perspectives on the Gains and Struggles of IPM Implementation: A Focus Group Study in the Eastern United States<\/em>.<\/p>\n\n\n\n<p>The study examined eastern peach and apple tree fruit growers\u2019 experiences with adopting&nbsp;Integrated Pest Management (IPM)&nbsp;practices and the factors shaping sustained use. Guided by&nbsp;Diffusion of Innovations theory, the research drew on seven focus groups with 82 growers across the eastern United States to explore perceived benefits, challenges, and decision-making processes related to IPM adoption.<\/p>\n\n\n\n<p>The findings indicated growers recognized the&nbsp;relative advantage and compatibility&nbsp;of IPM, particularly its effectiveness and ecological benefits. However, adoption was often constrained by&nbsp;perceived complexity, economic costs, regulatory pressures, and limited opportunities for trialability and observability. The presentation highlighted the important role of extension education and agricultural communication&nbsp;in reducing complexity, supporting learning through demonstrations and peer exchange, and aligning IPM recommendations with growers\u2019 operational realities.<\/p>\n\n\n\n<p>The <a href=\"https:\/\/site.caes.uga.edu\/lammlab\/cultivating-tomorrows-orchard\/\" data-type=\"page\" data-id=\"3087\">Cultivating Tomorrow&#8217;s Orchard<\/a> project is funded by USDA SCRI (Award #2024-51181-43213). Co-authors included social scientists, entomologists and extensionists from 7 universities and USDA ARS working collaboratively to serve apple and peach tree-fruit growers as they tackle pest challenges amidst a changing climate: <a href=\"https:\/\/alec.caes.uga.edu\/people\/faculty\/chin-ling-lee.html\" data-type=\"link\" data-id=\"https:\/\/alec.caes.uga.edu\/people\/faculty\/chin-ling-lee.html\">Dr. Chin-Ling Lee<\/a>, <a href=\"https:\/\/site.caes.uga.edu\/lammlab\/people\/alexa-j-lamm\/\" data-type=\"caes-people\" data-id=\"38\">Dr. Alexa Lamm<\/a>, <a href=\"https:\/\/site.caes.uga.edu\/lammlab\/people\/allison-r-fortner\/\" data-type=\"caes-people\" data-id=\"89\">Dr. Allison Byrd<\/a>, Dr. Gigi DiGiacamo, Dr. Jaime Pinero, Dr. Monique Olivera, <a href=\"https:\/\/ent.uga.edu\/people\/faculty\/brett-blaauw.html\" data-type=\"link\" data-id=\"https:\/\/ent.uga.edu\/people\/faculty\/brett-blaauw.html\">Dr. Brett Blaauw<\/a>, Dr. Christelle Guedot, Dr. Anne Nielsen, Dr. Juliana Wilson, and <a href=\"https:\/\/www.ars.usda.gov\/northeast-area\/kearneysville-wv\/appalachian-fruit-research-laboratory\/innovative-fruit-production-improvement-and-protection\/people\/tracy-leskey\/\" data-type=\"link\" data-id=\"https:\/\/www.ars.usda.gov\/northeast-area\/kearneysville-wv\/appalachian-fruit-research-laboratory\/innovative-fruit-production-improvement-and-protection\/people\/tracy-leskey\/\">Dr. Tracy Leskey<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>At the\u00a02026 Southern American Association for Agricultural Education Conference, held January 31-February 3 in Kentucky,\u00a0Dennis Baffour-Awuah\u00a0delivered an\u00a0oral research presentation\u00a0from the\u00a0Cultivating Tomorrow\u2019s Orchard\u00a0project, for which the\u00a0Lamm Lab\u00a0leads the human dimensions research. His presentation was titled\u00a0Adopters\u2019 Perspectives on the Gains and Struggles of IPM Implementation: A Focus Group Study in the Eastern United States. The study examined [&hellip;]<\/p>\n","protected":false},"author":1005,"featured_media":3084,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,58,57,60],"tags":[10,62,36],"class_list":["post-3009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agproduction","category-integrated-pest-management","category-invasive-species","category-scicomm","tag-lamm","tag-baffour-awuah","tag-lamm-research"],"_links":{"self":[{"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/posts\/3009","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/users\/1005"}],"replies":[{"embeddable":true,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/comments?post=3009"}],"version-history":[{"count":7,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/posts\/3009\/revisions"}],"predecessor-version":[{"id":3104,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/posts\/3009\/revisions\/3104"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/media\/3084"}],"wp:attachment":[{"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/media?parent=3009"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/categories?post=3009"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/tags?post=3009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}