{"id":2708,"date":"2025-08-11T14:39:46","date_gmt":"2025-08-11T18:39:46","guid":{"rendered":"https:\/\/site.caes.uga.edu\/lammlab\/?p=2708"},"modified":"2025-08-11T14:39:46","modified_gmt":"2025-08-11T18:39:46","slug":"communicating-with-rural-georgia-about-healthy-eating","status":"publish","type":"post","link":"https:\/\/site.caes.uga.edu\/lammlab\/2025\/08\/communicating-with-rural-georgia-about-healthy-eating\/","title":{"rendered":"Communicating with Rural Georgia about Healthy Eating"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">When it comes to eating healthy in rural Georgia, not everyone faces the same challenges or the same opportunities. A recent <a href=\"https:\/\/www.researchgate.net\/publication\/393933901_Applying_Situational_Theory_of_Publics_to_Tailor_Agricultural_Messages_for_Rural_Communities\">study<\/a> led by\u00a0<a href=\"https:\/\/site.caes.uga.edu\/lammlab\/people\/tatevik-markosyan\/\">Tatevik Markosyan<\/a> as part of the Healthier Together project, in collaboration with\u00a0<a href=\"https:\/\/cafnr.missouri.edu\/directory\/kristin-e-gibson\/\">Dr. Kristin Gibson\u00a0<\/a>and\u00a0<a href=\"https:\/\/site.caes.uga.edu\/lammlab\/people\/alexa-j-lamm\/\">Dr. Alexa Lamm<\/a>, used the\u00a0Situational Theory of Public<strong>s<\/strong>\u00a0to explore how rural residents perceive the barriers and enablers influencing their healthy food choices based on their socio-demographic characteristics. The theory helps communicators understand how different groups respond to issues and how to reach them effectively.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To do this, the Lamm Lab surveyed\u00a0780 rural residents\u00a0in Georgia, gathering information on sex, race, age, marital status, educational level, income, employment status, and whether they received Supplemental Nutrition Assistance Program (SNAP) benefits or Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) benefits. They then examined how these socio-demographics were linked to residents\u2019 perceptions of barriers and enablers to accessing healthy food.\u00a0Barriers\u00a0were the perceived obstacles that limit healthy food access, while\u00a0enablers\u00a0were perceived factors that make healthy food access easier.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"2713\" src=\"https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2660-768x1024.jpeg\" alt=\"\" class=\"wp-image-2713\" style=\"width:398px;height:auto\" srcset=\"https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2660-768x1024.jpeg 768w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2660-225x300.jpeg 225w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2660-1152x1536.jpeg 1152w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2660.jpeg 1200w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"2716\" src=\"https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2553-768x1024.jpeg\" alt=\"\" class=\"wp-image-2716\" srcset=\"https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2553-768x1024.jpeg 768w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2553-225x300.jpeg 225w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2553-1152x1536.jpeg 1152w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2553.jpeg 1200w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"2714\" src=\"https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2578-1024x768.jpeg\" alt=\"\" class=\"wp-image-2714\" srcset=\"https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2578-1024x768.jpeg 1024w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2578-300x225.jpeg 300w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2578-768x576.jpeg 768w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2578-1536x1152.jpeg 1536w, https:\/\/site.caes.uga.edu\/lammlab\/files\/2025\/08\/IMG_2578.jpeg 1800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What were the results?<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Full- and part-time workers\u00a0reported more barriers to accessing healthy food choices than retirees or the self-employed. However, full-time workers also reported more enablers, which the authors suggested could be due to time constraints balanced by greater financial capacity.<\/li>\n\n\n\n<li>Unemployed residents&nbsp;reported more of both barriers and enablers than retirees.<\/li>\n\n\n\n<li>Black residents\u00a0reported more barriers to accessing healthy food choices than\u00a0White residents.<\/li>\n\n\n\n<li>SNAP beneficiaries&nbsp;reported more barriers yet also more enablers than non-beneficiaries. The authors suggest this may be because beneficiaries became more aware of the financial constraints involved in feeding their families healthy food through the process of applying for and using SNAP.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Key takeaways <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The findings highlight the complexity of food access challenges in rural areas, pointing the need for comprehensive approaches that go beyond individual-level interventions. Agricultural communication promoting healthy eating should target specific socio-demographic groups based on their unique challenges or opportunities. The authors recommend tailoring such communication for marginalized rural populations, considering how often they perceive barriers to healthy food access.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This study was part of a larger project exploring how a CDC-funded health promotion Extension initiative could meet rural needs by increasing physical activity, changing food policy to improve access, and strengthening connections between residents and their local food system.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When it comes to eating healthy in rural Georgia, not everyone faces the same challenges or the same opportunities. A recent study led by\u00a0Tatevik Markosyan as part of the Healthier Together project, in collaboration with\u00a0Dr. Kristin Gibson\u00a0and\u00a0Dr. Alexa Lamm, used the\u00a0Situational Theory of Publics\u00a0to explore how rural residents perceive the barriers and enablers influencing their [&hellip;]<\/p>\n","protected":false},"author":1005,"featured_media":2713,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,29,60],"tags":[10,3,44],"class_list":["post-2708","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-development","category-extension","category-scicomm","tag-lamm","tag-gibson","tag-markosyan"],"_links":{"self":[{"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/posts\/2708","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/users\/1005"}],"replies":[{"embeddable":true,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/comments?post=2708"}],"version-history":[{"count":5,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/posts\/2708\/revisions"}],"predecessor-version":[{"id":2717,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/posts\/2708\/revisions\/2717"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/media\/2713"}],"wp:attachment":[{"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/media?parent=2708"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/categories?post=2708"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/site.caes.uga.edu\/lammlab\/wp-json\/wp\/v2\/tags?post=2708"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}